Anthony Rawlins: Speaking at Leisure and Hospitality World

Anthony Rawlins

Digital Visitor

Where Your Customers Are: Social Media for UK Holiday Parks

About Anthony Rawlins

As the MD and founder of social media agency Digital Visitor, Anthony Rawlins has been delivering creatively and commercially compelling social media programmes and strategies to the travel and tourism industry for over 11 years.

Anthony’s commitment to innovation has delivered success for a growing list of national accommodation providers, destinations, tour operators and attractions. Digital Visitor’s client list includes Visit Eastbourne, John Fowler Holiday Parks, Visit Dorset, AccorHotels and Alderman Apartments.

Recently nominated as ‘Social Media Agency of the Year’ at The Drum Network Awards, Digital Visitor, led by Anthony, is going from strength to strength in the pursuit of being able to best serve the needs of its growing client base.

Driven by millennials, the UK holiday market is moving increasingly towards short luxury outdoor breaks; think glamping and eco pods. As a result, social media is fast becoming the primary marketing channel for outdoor leisure providers and holiday parks of any size. In this seminar, we’ll take a look at the social media tactics that have been shown to deliver cost-effective growth for UK holiday park businesses. And, using a recent case study, we’ll demonstrate the impact social media has had on one of the UK’s leading holiday parks.

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